Wheel development &
supply chain services
We support new and established wheel brands, coordinating development, production and delivery with manufacturing partners, primarily in China.
Design &
Development
We coordinate the technical work that takes your wheel concept into development with manufacturing partners.
- Wheel designs, engineering drawings and specifications
- Finite element analysis (FEA) coordination
- Mold development and sample approvals
Strategic
Sourcing
We match your project requirements with manufacturing partners and coordinate the commercial arrangements.
- Supplier selection for your product requirements
- Pricing and commercial negotiations
- Procurement and production arrangements
Production
Management
We work with manufacturing partners to coordinate orders, monitor progress and follow up the decisions needed to move production forward.
- Order planning, scheduling and capacity coordination
- Production approvals and factory follow-ups
- Progress updates and issue coordination
Quality
Assurance
We coordinate testing, inspections and technical approvals around your specifications and target market requirements.
- Testing requirements and inspection coordination
- Technical documentation and TÜV preparation where required
- Product approval and quality issue follow-up
Marketing &
Packaging
We support the presentation of your wheel range, coordinating packaging and promotional materials around your brand.
- Packaging design and branding coordination
- Product presentation and marketing support
- Promotional content and video coordination
Global
Logistics
We coordinate order execution and shipments with the manufacturing and logistics partners involved in your wheel program.
- Shipment planning alongside production schedules
- Coordination between factories and freight partners
- Shipment progress and delivery follow-up
How we work
The scope and sequence adapt to your project, whether you are launching a collection or managing an existing range.
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Define the brief
Understand your product, target market, specifications, commercial objectives and timing.
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Develop the product
Coordinate designs, engineering, tooling, samples and testing requirements with the parties involved.
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Select manufacturing partners
Match requirements to factory capabilities and coordinate pricing, procurement and production arrangements.
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Coordinate production
Follow schedules, approvals and quality requirements, keeping you informed as the program progresses.
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Review quality and packaging
Coordinate inspections, product approvals and packaging checks against the agreed requirements.
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Coordinate shipment
Connect production readiness with shipment planning and follow up delivery with the relevant partners.
OEM & aftermarket
wheel programs
We support aluminum and steel wheel programs for passenger vehicles, SUVs, trucks and performance applications.
Development and sourcing are shaped around your intended application, product specifications and target market.
